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张文杰 Angie Zhang

张文杰 (Angie Zhang)

IDP南京  英国资深咨询顾问  英国、中国香港、荷兰和新加坡研究生申请,英国本科录取,专申本与硕,国内本科转学。

工作感言:非常开心从业10多年来,送走的学生无论是移民还是回国,都在他们人生的道路上留下幸福的足迹,与有荣焉!!!期待明天更精彩。

Business Analytics商业分析专业介绍

专栏 2021-02-23 15:16:46
已有60201人阅读

  在大数据广泛应用的大环境下,越来越多的学生关注起商业分析这个专业了。该专业与传统的商科专业有所不同,它结合了当下最热门的数据分析技术,是“大数据化”在商业领域的应用。

  该专业是一门通过决策优化来创造实际价值的新兴专业,课程以商科知识为基础,结合数理编程手段,与行业密切接轨。该专业可以帮助学生培养战略思维,掌握数据分析技巧,提高做出关键决策的能力。

  以英国的G5(QS世界排名前10)大学——UCL伦敦大学学院的Business Analytics MSc为例,进行相关介绍如下:

  1、课程的设置:主要分成必修、选修与论文三类:

  1)、Compulsory modules必修课

  ·         Business Strategy and Analytics商业策略与分析

  ·         Marketing Analytics市场营销分析

  ·         Statistical Foundations for Business Analytics商业分析的统计基础

  ·         Programming for Business Analytics商业分析的编程

  ·         Predictive Analytics可预测的分析

  ·         Operations Analytics运营分析

  2)、Optional modules选修课

  Students take two optional modules from the following list of optional modules offered by the UCL School of Management.

  ·         Data Engineering

  ·         Data Visualisation

  ·         Decision and Risk Analysis

  ·         Natural Language Processing

  ·         Network Analysis

  ·         Machine Learning for Business

  ·         Machine Learning for Domain Specialists

  The optional modules listed are subject to change each year and are indicative only. Optional modules can change for a variety of reasons including but not limited to updated learning outcomes, lack of demand and resourcing. For questions about optional modules, please contact us at: mgmt-ba@ucl.ac.uk

  3)、Dissertation/report论文/报告

  All students undertake an independent research project which culminates in a dissertation of 12.000 words.

  2、适合申请的对象Who can apply?

  This is a postgraduate management degree programme designed for graduates with strong quantitative skills有很强的定量能力. We are looking for intellectually curious, self-motivated students who are passionate about business, technology and people, and who are prepared to commit to a rigorous and intellectually demanding academic programme.

  3、就业career

  Graduates from this new programme will be likely to find employment in global companies and high-growth businesses, finance and banking organisations, and consulting firms.全球大公司,高速发展商务公司,金融与银行机构与咨询公司

  Employability

  Students will develop strong quantitative and analytical skills, an in-depth understanding of how companies use data to make decisions and improve business performance, and practical experience with leading business analytics tools.

  They will be equipped to influence strategy and decision-making, and be able to drive business performance by transforming data into a powerful and predictive strategic asset.


简介

自2000年起从事留学行业以来,为千余学子在出国留学的道路上保驾护航。经过十多年的留学工作,积累了很多实用的留学经验,能够站在学生的立场给出自己专业的意见与想法,为学生制订出一个系统的、计划性的理想留学计划与方案。

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